Use That Empty Banner Space on LinkedIn

Use Your LinkedIn Banner Space in Your Job Search

For those who don’t have a background image on your LinkedIn profile, it shows up as a band of nothingness. This is prime marketing real estate for your executive job search. Use this empty space to your full advantage in your job search.

Most of the surveys we’ve seen about how viewers look at LinkedIn show they spend the majority of their time looking at your profile picture, the banner photo and the headline details of your name, title and location. Viewers will spend a little less than 30 seconds looking at your profile. 2/3 of that time is invested in this small section.

Pictures can send a lot more information in that time than text. As the saying goes, a picture is worth 1,000 words.

What would you like to convey in this empty space that makes you an interesting person? Are you a collector of classic cars? Do you like to go hiking in the mountains? Are you partial to a particular city and want to show off its skyline? Do you have a favorite vacation spot? There are so many things you can say with this picture.

If you have a good personal photo that tells a great story, use it. When you partner with Endeavor Agency, we can resize your picture to fit this space. If you don't have one handy, give us some keywords and we will search our extensive library of stock photos. Tell your story with a great image and make use of this prime marketing real estate in your executive job search.

You can also access free templates from various online sources like Canva to create a banner.